TDA Talks – Q&A with Ulrik Hogrebe


TDA’s Founder and Head of Partnerships, Andrew Smith, was joined by Ulrik Hogrebe, Senior Design Director at Carta, in New York, for this edition of our TDA Talks Q&A. 

In this Q&A, Ulrik shared his journey from a business and communications degree to becoming a designer, and his experiences in agency and in-house roles.

Ulrik emphasizes the significance of a designer’s problem-solving skills, understanding a company’s goals, and recruiting talented designers while discussing the potential of AI in design. He even revealed his unconventional method of using music to help focus on complex design issues.

You can watch the full Q&A below:

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